True Coverage. Fair Pricing. Peace of Mind.

Low Down Payments, the LOWEST Monthly Payments and 0% Financing.

When your car breaks down, just call the 800 number or your favorite licensed repair facility. Your Priority Assist plan will pay the bill for your towing, rental car and pay for the repairs directly.

a man showing a car key

Priority Assist is dedicated to helping our customers find a better way to protect the long-term investment they have made in their vehicles

Average manufacturer warranties stop at three years or 36,000 miles. Our vehicle service contracts provide peace of mind once your original factory warranty has expired. All of our contracts include complimentary towing, rental car coverage, and roadside assistance to ensure that your coverage covers you financially for everything that happens when you have a breakdown.


people in hand in hand

We are devoted to increasing transparency in an automotive industry that historically leaves buyers in the dark

Priority Assist is easy, affordable and committed to all customers. Our goal is to help you save thousands on your service contract and throughout your vehicle ownership experience.

New and used vehicles are eligible for exceptional coverage, in most cases, comparable to most factory warranty coverages.

We built Priority Assist in response to unfair and deceptive pricing practices which seemed rampant industrywide. Many disproportionately affect active duty and retired military customers.

We build programs that ensure that you can make the best decision for your situation with full transparency. Your way and on your terms.


a man showing a car key

Priority Assist strives to develop personal relationships with customers

Need anything? We have your back. We are driven to serve you better now and in the future. Priority Assist is committed to changing the service contract industry in partnership with the customers we serve. We never robocall. Instead, we work with you to understand and exceed your expectations. Still have questions, send us a message below. We are always happy to help.


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